Looking south: Business Lolland-Falster focuses on Germany

CEO Mikkel Wesselhoff from Business Lolland-Falster wants more focus on German investments.
CEO Mikkel Wesselhoff from Business Lolland-Falster wants more focus on German investments. Archive photo: David Arnholm.
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At the general meeting in April, Business Lolland-Falster unveiled a major strategic focus on attracting German investments to Lolland-Falster. Now, they are gearing up to implement the strategy. The organization is currently looking for an additional employee for the investment team who, according to the job posting, will spend 20-30 working days a year in Germany.

– Germany is our largest export market, and now we can see the ends of Femern coming together. Over the past year, interest from German companies has been steadily increasing, so it’s time to prioritize our efforts, says Mikkel Wesselhoff, CEO of Business Lolland-Falster.

20 active cases
According to him, Business Lolland-Falster currently has 20 active cases that involve German actors in some form. But there is room for even more:

– Our reach in Germany can be even greater. Our strategy is twofold. We need to increase the number of partners in Germany and get more concrete contacts with companies and investors. Our area of interest extends all the way down to Munich in southern Germany, but we are primarily concentrated in northern and central Germany, explains Mikkel Wesselhoff.

Ten investments annually
Business Lolland-Falster secures an average of about ten investments to the South Sea Islands each year, and the majority of them are from Germany. This number is now set to increase with the new efforts:

– We are already underway. This will strengthen an already significant effort. We are still working towards attracting investments worth 15 billion kroner and 7,000 jobs by 2030. This also means we are very focused on German companies with a certain scaling potential. We continue to primarily target companies within green transition, energy-intensive industries, transport and logistics, and tourism, says Mikkel Wesselhoff.

One or two new employees
Initially, Business Lolland-Falster is looking for one new employee for the investment team, but if the right candidates come forward, it could also be two.

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